Board of Directors
Fresh raw supplement
Former director at the National budget department, VP of economics &finance at the National Water Company. Founder of MLT , BOT projects in water and oil for 30 years. Involved and leading over 20 startups in various fields. Social entrepreneur.
Chairman of the Board
A renowned leader in private and public sectors. A former Chairman of ZIM (2014-2020), Ayalon Insurance Holding Co, GreenOnyx Ltd. and Israel Philharmonic Orchestra. Mr. Fogel was previously a Chairman of IDB, Migdal Insurance & Financial Holdings Ltd., Hadassah Medical Center, and Ness Technologies, Inc., and was a founding partner of JVP. Mr. Fogel retired from the public sector as Director General at the Israel Ministry of Finance.
Co-founder & Board Member
Benny brings over 25 years of international entrepreneurship and fortune 500 executive experience, which includes leading 2 deep-tech startups as a co-founding CEO from inception to product release. He has a proven track record in building and leading teams, which deliver winning solutions and generating sales of over $300m across the globe, including international prizes in divers industries (AgFoodTech, Semiconductor, enterprise SW and IT).